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helauyou studio

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helauyou studio
art direction



Adidas Paris 2024
Adidas x JO Paris 2024
Roland Garros 2025
Ormaie
Hechter Paris
Diesel Summer
Diesel Back to School
Kérastase 11.11
 Givenchy Beauty Xmas 2022
Fila
BELPHEGOR



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Kérastase 11.11 

Art Direction & Conception
Social Media Content




Social Media campaign to celebrate the 11.11. Kérastase invites you to participate in these Parisian Games in an AR experience. A new generation gaming experience where real life blends with digital gaming. Capture Kérastase products while earning maximum points to win the game! At 1111 points, the game is won!







    
Agency ····· Helmut Agency
Production ······ Helmut Agency, 2022
Released ······ November 2022
Director  ······ Lysa Thieffry
Creative Director ······ José-Luis Muniz